Right !!
It's because the childhood friend FORCE his love on Megu. It's not an equal and pure love like between the senpai and his kohai. Megu is forced from the start and push himself like he's wrong, Kanade is not mature how Meguru think, Kanade is a coward that think it's better runaway from a discussion instead talk about the fact (a real fact) that a girl with same interests is a better partner. Sit with him and talk about your feelings. Nope. Runaway and Meguru think he's himself a shit. But why? It's the type of character we found in many BL stories and authors think they are charming and in the right way. In the reality, I think they haven't nobody love them. （￣へ￣）
Daaaamn, I definitely preferred Megu with his senpai. That would've been a much cuter, more equal, and drama-free relationship. I feel like the "~super-mature prince charming, too perfect for this world, with fangirls and an unexplained love~" and the "~haha so small, and dumb, and immature lolol~" dynamic is super annoying. Also, for some reason, I just couldn't like the childhood friend. Not that he's bad. I mean I didn't like him as the main love interest. I still read this from start to end though. I guess because it could be seen as kinda cute if you don't think about it much.