Any yaoi where the seme is cold and stubborn and is rich but he is like that because of his past it can be about his family or something else
Maybe something like this. http://www.mangago.me/read-manga/hananusubito_kaneda_shoutarou/
http://www.mangago.me/read-manga/kiraboshi_dial/
http://www.mangago.me/read-manga/fingertip_s_love/ not really "cold"... More secretive.
http://www.mangago.me/read-manga/joushi_to_ore_no_himitsu/
http://www.mangago.me/read-manga/yasashii_kankei/
Not quite sure this is what you're looking for, but take a look. Actually there are alot more where it's the Uke is cold because of being used etc etc.
not sure if this counts.... but I just read it and what to share it with someone ヾ(☆▽☆)
http://www.mangago.me/read-manga/hana_to_junketsu/
looking for yaois that the seme is in love with the uke the uke thinks that it's weird or its wrong then the seme tells him that he will give up on him then the uke finally knows how he fells about the seme or he feels lonely without the seme they can be age gap or friends
And when the uke tries to tell the seme the seme just ignore him then the uke will cry or kiss him
Oops, ignore King & Prince
http://www.mangago.me/read-manga/kimi_ga_koi_ni_ochiru/
Not exactly the same as your description, but pretty similar. (⌒▽⌒)
Any yaoi where the same has long hair or when he has glasses helooks shabby or homeless but when he takes off the glasses he looks hot or handsome
*seme
Check out these ^^
http://www.mangago.me/read-manga/violence_na_kimi_ga_suki/
http://www.mangago.me/read-manga/maniakku_ni_aishite/
http://www.mangago.me/read-manga/renai_kaizou_no_susume/